VMS is a messenger service for sending video from mobile phones.
The technology was launched a year ago and has been available for iPhone and Android as a free application for download. Now Ironroad is launching VMS for BlackBerry.
- Blackberry is a key tool for the U.S. and South American demographic target and many of VMS’s target users and potential partners are committed to BlackBerry, says Gerard Casale, Jr,
founder of Ironroad USA Inc. VMS is popular for sharing special video moments between friends and family, as well as for celebrities broadcasting videos directly to their fans mobile phones. VMS was recently launched in Indonesia, where the number of BlackBerry users is also high.
- Blackberry users in Indonesia reached 5.18 million in 2011. It’s really a huge market for VMS here, says Danny Ritonga, Marketing Director of Ironroad Indonesia.
VMS will soon also be available for Nokia Symbian and for Windows. VMS is now established in 10 countries in Europe, North and South America, Asia and Africa. Ironroad has about 75 employees and offices in Sweden (headquarter), Norway, Spain, India, Indonesia and the Philippines. Some of their partners and
clients are several global mobile operators and media companies, such as Tele2,Hutchison , TeliaSonera, Indosat and Telkomsel.