Title: | A Framework for Marketing Management |
Author(s): | Philip Kotler; Kevin Lane Keller |
Edition: | 6 |
Year: | 2016 |
ISBN-13: | 9781292093147 (978-1-292-09314-7) |
ISBN-10: | 1292093145 (1-292-09314-5) |
A Framework for Marketing Management 6th 6E
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