Title: | Framework for Marketing Management |
Author(s): | Philip Kotler; Kevin Keller |
Edition: | 6 |
Year: | 2016 |
ISBN-13: | 9780133871319 (978-0-13-387131-9) |
ISBN-10: | 0133871312 (0-13-387131-2) |
Framework for Marketing Management 6th 6E
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