Services Marketing Concepts Strategies and Cases 6th 6E

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SKU: MK221 Category: Tag:
Title: Services Marketing: Concepts, Strategies, & Cases
Author(s): K. Douglas Hoffman; John E. G. Bateson
Edition: 6
Year: 2024
ISBN-13: 9780357718308 (978-0-357-71830-8)
ISBN-10: 0357718305 (0-357-71830-5)

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