| Title: | Essential Guide to Marketing Planning |
| Author(s): | Marian Burk Wood |
| Edition: | 4 |
| Year: | 2017 |
| ISBN-13: | 9781292117522 (978-1-292-11752-2) |
| ISBN-10: | 1292117524 (1-292-11752-4) |
Essential Guide to Marketing Planning 4th 4E
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