| Title: | Principles of Marketing: an Asian Perspective |
| Author(s): | Philip Kotler; Gary Armstrong; Swee Hoon Ang; Chin Tiong Tan; Oliver Hon-Ming Yau |
| Edition: | 4 |
| Year: | 2017 |
| ISBN-13: | 9781292089669 (978-1-292-08966-9) |
| ISBN-10: | 1292089660 (1-292-08966-0) |
Principles of Marketing: an Asian Perspective 4th 4E
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